In the vast realm of e-commerce, Amazon stands tall as a titan, offering a mind-boggling array of products. Each day, countless new items emerge, transforming Amazon into a treasure trove of opportunities for marketers, salespeople, and researchers.
With the help of an Amazon product scraper, it’s possible to scrape Amazon product data, including titles, descriptions, images, ratings, reviews, and other essential metrics. This treasure trove of information enables better competitor benchmarking, tracking market pricing trends, and optimizing your product’s content and keyword strategies. It’s like tapping into a goldmine of insights for competitive analysis.
Even better, you don’t need technical expertise to start. Using the ImportFromWeb add-on and the function it adds to Google Sheets, you can extract Amazon product data in bulk without technical knowledge!
What you get with this Amazon Product scraper?
With =IMPORTFROMWEB(), you extract the following Amazon product data.
Open a new Google Sheets and activate ImportFromWeb
To activate the add-on, go to Extensions > ImportFromWeb > Activate add-on.
Input the URLs of the Amazon Listings you want to analyze
ImportFromWeb requires 2 parameters: a URL and one or more data selectors.
You can input the product URLs directly or build them using the product ASINs: =”https://www.amazon.com/dp/”&A2 (where column A contains all your ASINs).
Input the Amazon data selectors
Data selectors describe the specific content you want to import from the Amazon product pages.
Pick the selectors you are interested in from our Amazon product selectors glossary and add them to your spreadsheet. For example, you may be interested in the title, brand_name, sale_price, buybox_winner, and rating.
This is what your spreadsheet should look like:
Write the =IMPORTFROMWEB() function and extract Amazon product data
Just add this formula: =IMPORTFROMWEB(A2,B1:F1) Within seconds, you’ll get the data for the first product.
Scale the collection process
After adding the $ symbol around the data selectors, drag the formula down to the last row: =IMPORTFROMWEB(A2,$B$1:$F$1)
Ready to start?
Use our ready-to-use Google Sheets template with pre-configured formulas
